The FAILED Cleveland Guardians Rebrand

Cleveland Indians' Rebrand Divides Americans Along Familiar Cultural Fronts

As the Cleveland Indians become the Cleveland Guardians, why can't the Toronto Maple Leafs get a name that doesn't spell chronic failure?

Cleveland Guardians Sued By Roller Derby Team, You Can't Steal Our Name!

Cleveland's MLB Team Offered Less Than $10,000 for Guardians Name

The Cleveland Indians rebrand as the Guardians

Cleveland Guardians Logo Design Analysis Case Study by Insomniac Studios

Cleveland's MLB team rebrands as 'Guardians,' dropping 'Indians' name - The Washington Post

Listen to the new Cleveland Guardians theme song 'We Are Cleveland

New name, but Guardians have same on-field look in 2022

Cleveland Guardians win division, clinch playoff spot, following an exciting season – The Observer

Cleveland Guardians Release First Official Caps After Name Change - EssentiallySports

Cleveland Guardians Sign Crashes as Rebrand Becomes Official

Here's One Local Designer's Suggestion for Rebranding the Cleveland Browns, Cleveland Sports, Cleveland

Cleveland Guardians' name change isn't the end of fight against racist symbols in sports

Cleveland begins removal of 'Indians' ahead of Guardians rebrand